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Suzette Bouwer Hospitality Marketing

Address:

Fourways, 2055 Johannesburg - Sandton

Telephone:
0027 114678222

Fax:
0027 0114678222

Opening hours

  • Monday: 09:00-16:00
  • Tuesday: 09:00-16:00
  • Wednesday: 09:00-16:00
  • Thursday: 09:00-16:00
  • Friday:                   09:00-16:00
  • Saturday: closed
  • Sunday: closed
Workdays, Weekends and Public holidays - email for an appointment

Available payment methods

Description
Hospitality Sales & Marketing consultant offering tailor made solutions to independent 3 - 5 star hotels and lodges across Southern Africa. Customised marketing solutions ensure cost efficient and effective results.

Services can be by way of long term representation or one off projects to address specific issues, launch new venues, re-position, identify new target markets etc.

Reservations, sales, publicity, website and branding are outsourced to strategic partners ensuring minimal cost implications but current state of the art tactics.

Operational and project management services are also offered.

Keywords
Travel Agents, Reservations, Tour Operator, Publicity, Conference Organisers, Media Liaison, Hotel Management, Marketing Plan, Competitor Analysis, Sales Strategy, Web Strategy, Pricing Strategy, Hotel Development, Communication Strategies, Hotel Marketing, Hotel Marketing Plans, Hotel Launch, Hotel Brochure, Booking Terms and Conditions, E Marketing, Hotel Opening, Incentive Planners., Hotel Website, Target Market Selection, Newsletter Mailing, Hotel Sales, Sales Collateral
Company description
Suzette Bouwer is passionate about hospitality and all its components. It is not surprising after having accumulated more than 25 years of hospitality sales and marketing experience with great, reputable hotel groups owning lodges and hotels across Southern African countries including Cresta Hotels, Legacy Hotels, Rani Resorts and Lonrho Hotels. Marketing which is so often mistaken for “sales” and the “head office” exposure over the years has lead to Suzette adopting an approach that manages sales to make it an effective marketing tactic; unlikely if not all the marketing are integrated in the strategy. How much should your marketing budget be and what should you spend you marketing budget on? Passionate about hospitality and travel, Suzette recognises that privately owned hotels and lodges have a host of different needs. With a flexible approach to finding solutions, proposals are tailor made and cost effective, making high level marketing support available to small businesses that cannot afford full time appointments. Fees can be charged on a small piecemeal hourly, daily or weekly rate or a monthly retainer depending on the size of the task. You immediately save the cost of running a marketing office, communications, fuel and payroll burden. Assistance is offered in the following areas: Marketing audit, Positioning strategy, Marketing strategy, Corporate Identity and branding, Marketing Action plan and budget, Rate strategy. Supervision of in-house sales and marketing programs Reservations office, handling enquiries & processing confirmations. Website optimisation, E-marketing strategy, Publicity and advertising liaison, Mailing database and monthly newsletter, Launches and openings, Sales resources and publicit.
Service Areas
Offer Marketing services to hospitality and tourism product throughout Southern Africa - to reach clients worldwide

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